C.f. I can hurl a long stream of insults at you. Rude? Unquestionably. Legal? Also unquestionably. On those grounds you could rightly complain, choose not to associate with me, choose to avoid places I might go, tell others you find me to be a rude person. You could not enlist the government to fine or imprison me. What was being discussed here, before you brought legality into the picture, was actions like those on the former list.

Well, first, the question wasn't of legality, it was about rudeness irrespective of legality; second, even if it was, that's a New York case applying New York law (e.g., many states, including California, have right-of-publicity laws that are more extensive in their protection than New York's.)

If you don't understand that, there's a very good chance you are _way_ too close to the latter.