Good content, on the other hand, does not have to be daily news. Which is the distinction I wish more newspaper companies would understand. You'll never get people to pay for box scores or reprints from the AP/Reuters. You will get people to pay for investigative journalism, quality insight, in depth reporting, etc.

The Times would have a better chance at monetizing if they stuck to such a 'members' section concept. Another under-appreciated fact overlooked in most monetization schemes: people will pay for the ability to comment and be given preferential comment placement. And when only subscribers can comment, it's far easier to police for spam and moderate for civility.