"AppNexus helps brands connect with consumers, empowering agencies and advertisers with a uniquely powerful approach to programmatic online advertising."
Thanks for working on Ad Tech, the very thing that powers this bubble by trading attention as a commodity. Other people work on silly startups, but this shit is akin to HFT.
So he's doing a real thing that provides real value to the web. And it's actually a sustainable business, to boot.
Lastly, there's absolutely no need to get so personal -- if his article offended you, discuss the article.
I usually keep that opinion to myself because it's not a popular one, but in this particular subthread we are not discussing the article, we are discussing the author who volunteered his "I am very hypocritical" comment.
Elsewhere in this comment thread I discuss the article.
That's ok. The internet would be better off without most junk websites, and the ones I like, I'm willing to pay for.
We're in enough of a media bubble already - there's so much media and so few trusted sources that its impossible to filter content anymore. Ads inject themselves after people's ability to filter burn out like a virus. Its not good for society.
Too many fall into the "Field of Dreams" fallacy thinking that if you build it, they will come. Most of the time it doesn't work like that.