That's a GROSS over generalization. It definitely is not rosy, not when your competitors are VC funded and releasing products for free. I know, hence the sentence after the bit you quote:
"Well, as long as you can do that in the face of competitive pressure."
Obviously every situation is unique, but my point is mainly just to say that not all startups have to worry about "grow fast at all costs". Sometimes - but not always - that pressure is just about the VC's wanting their returns within a certain window of time.
