You can expand the long text cells by clicking the expansion arrows that appear in the top right corner of the cell. I would also highly recommend using the full-screen version rather than embed (by clicking "View Larger Version"):
https://airtable.com/shrOQ3Gf4Hs3GvvvcI would also add that, while I'm certainly biased, there is benefit to making this a "cloneable" database that you can then use as a personal checklist, add notes, further attachments, etc which you wouldn't be able to do with a simple blog post, for instance.
