Similar statements was made when Star Wars: The Phantom Menace came out, and it had nothing to do with gender. How does Jar Jar Binks fit with your theory?
Nobody complained about it doing that prior to its release. It was hotly anticipated. Lineups around blocks were lined up. when it turned out to be bad, decades of anticipation turned to outrage. That was all after it came out.
You mean, the trailer for ghostbuster turned decades of anticipation to outrage, but in the case of star wars, the trailer was fine but the actually movie wasn't?