Go read Flash Boys. It's almost literally "Revenge of the Jocks". You have a jock (Katsuyama) who is naively bro-ing down and schmoozing clients while selling button pushing services to them.
Suddenly some evil nerds come along and use computers to "pick him off"! ("Pick off" is a wonderful phrase Michael Lewis uses but never defines, but it somehow involves computers doing evil things.)
Finally, at the end, Katsuyama builds a new exchange with no nerds allowed.