Sporty-looking cars that are low-to-mid priced really can't afford to handle like a sports car, since it is likely to be someone's main car - or back up when a car is in the shop. The expensive car is likely to be difficult to handle, especially in city driving and on the snow/ice. In addition, some of the cars perform poorly in city landscapes with potholes and speed bumps. If you've the money for the high-end car, those thigns are likely less of an issue.
In other words, the customer's needs are different with the cars. Now, I'm not an expert, but I don't think you can get the same sort of look/feel while still making it a practical enough car for the lower end market.