Or the expectation that everyone take a huge cost burden to appease El Goog is a bigger burden than the startup industry realizes. There's really no solution for HTTPS that does less than double my hosting costs, either I have to buy expensive certs or move to another hosting provider which would support Let's Encrypt. Either way it's a couple hundred dollars a year to maintain hobby sites, which don't pay for themselves to begin with.

Of course, it works in Google's favor to make it unfeasible to maintain a website outside a cloud platform. It's amazing here people are so opposed to the democratization of the Internet, and so supportive of the death of it, over security provisions that will, in retrospect, be considered largely ineffective.