Maybe it's a good motivator for SpaceX, but let's look at the macro picture. Blue Origin has zero commercial flights in its history. It is
far behind SpaceX. But if BO displays operational expertise and can execute on its plans, it will be an exciting competitor.
Then again, if BO has some setbacks like SpaceX has had (delays, launch failures, etc) then it might not shake up the industry as much as we hope.