It's even more insidious than that. Previously, it's workers came together to create unions, to prevent abuses by the company owners. Go back far enough, and companies hired hit squads in part of the US government to kill union leaders and bust strikes.
Then, unions were demonized. They "enabled lazy and bad workers, and punishing good workers" - I thing I got the root of the arguments used.
Then comes the gig economy. We have a company, who "hires" employees, but then pits each employee against each other. Doing so then puts each employee in the position of "I'm against employee #2, and #3, and #4". This poisons the pot for any chances of coming together, and fixing wrongs. And it also easily allows what we would have called "scabs" to immediately enter if there is a union forming.