How is it like China? The government isn't suppressing speech, they are merely giving recognition to organizations that meet certain standards of journalism. It has no force of law behind it, it's merely to create a public registry of which new sources meet certain standards of journalism. The public is free to look at which sources are certified to make more informed decisions about what news they consume, or they can just ignore it. Hell, it doesn't even need to be done by the government, it could be done by an NGO.