> but I also doubt that enough people will understand this nuance for it to really matter.
Certainly that's the first step.
There's options for the second step. But advertising seems like it would be the most powerful.
"Why use us over AT&T? Because you're not getting the Internet. You're getting what AT&T decides you should look at."
"We don't block Netflix or Hulu or a whole host of other streaming services, unlike AT&T"