Specifically regarding structure:
- every page has breadcrumbs letting you navigate up to its parents
- "child view" macro shows all children of this page automatically, so you can easily make a "category" page linking similar issues that is always up to date
- can move pages to new parents/spaces with a few clicks, or en masse with a drag-and-drop tree view
- built-in widget that searches only children of the page you embed it into
- spaces so you can tell a page in the search is owned by a different section of the team
Plus just a way lower barrier to entry than Wikipedia or the other wikis I've contributed to. I love Confluence.