Justin Kan: Why I Love B2B Over B2C (opens in new tab)

(atrium.co)

6 pointsdeyan7y ago2 comments

2 comments

I’d love to read a rebuttal from someone who’s sold a successful B2B startup because I get the feeling that everything just seems greener on the b2b side to Justin at this point considering his history.

troydavis7y ago

I’ve started and sold multiple B2B startups (and started 1 B2C as well as observing or consulting for a few others), and I agree with Justin’s thesis and most of his points.

Other than for content, getting individuals to spend their own money - even for something they seem to and claim to value - is incredibly difficult. Other revenue sources run into the issues he lists.

j / k navigate · click thread line to collapse

2 comments

cardplayer7y ago

troydavis7y ago

I’ve started and sold multiple B2B startups (and started 1 B2C as well as observing or consulting for a few others), and I agree with Justin’s thesis and most of his points.

j / k navigate · click thread line to collapse