They said that the mom is the eagle-eye over the brand and pushing it to ensure max profit for them.
While i wanted to respect that, and i respect the hustle, it just shows that you can go too far with brand exploitation.
The daughter had the brand advanced through high profile sexual scandals (sex tape, personal relations etc)
The fucking dad had a transitional sex change to keep the limelight ( Nobody cares if he "wanted to be a woman his whole life" - thats his business. Not mine and not worthy of attempting to grab attention dollars.
IMO, the kardashian enterprise ilustrates only one thing:
The dicotomy of the education gap in this nation. Never mind a wealth gap. Education gap is why the US is doomed.
Or just awareness of how brands are operating now in general. I don't know if it's as dramatic as education.
It used to be the brand name/logo/trademark itself held all the value (e.g. Apple, Nike, etc.), except now we're seeing the value shift to how the brands correlate with consumer's identities (e.g. privacy, kaepernick, etc.). Kardashians, political parties, and corporations are especially cognizant of this social shift and are adapting faster than people are aware of it happening.
I personally blame social networks, which have made consumers hyper-aware of how decisions affect their carefully-constructed image of themselves online - but it's probably more complicated than just that.
What has changed today is hyperconnection. That changes the rules of game.
I mean, the show is painfully obvious in being scripted. It's like the Truman Show sans Truman.
The scene was two women fighting over something. Between takes, the director and players were riffing and helping each other to develop their nasty insults and "bitchy" comments.
take trump for example. nytimes detailed about $600+ million in wealth transfer to him from his dad. while we don't have tax returns or financial statements to confirm this, he's probably worth about a billion dollars now. that rate of return is (roughly) less than 2% yearly. he would have been way better off putting that money in an index fund--he'd be worth about $3 billion if he had.
To keep up with the index is probably really hard.
and sorry, i misremembered the numbers. he got over $400 million (at least) from dad, and that would be worth about $2 billion if simply invested in an index fund (according to the article).
Don't forget to factor in Trumps' heavy spending over those years which greatly reduces his rate of return. You could just as easily say that he is keeping his value level with respect to inflation and spending the rest.
And at least in the UK people and families that want preserve wealth actually run their own funds. There are a number of listed self managed Investment trusts (with low TER) based on preserving family wealth.
RIT Capital Partners is one example 12.6% pa for 30 years its base was Rothschild family money and there are others Much older.
