The pattern is so overused that organizations that never even tried to amount to something adopted it. Eg I was once at an event organized by "DSP Valley", which was never more than someone behind a desk organizing a few (mediocre) networking events: https://www.hightechcampus.nl/bedrijven/dsp-valley.

Coming back to the Netherlands from abroad it often feels like they’re pretty good at coming up with what I would consider fairly cringeworthy names.