To just toss ideas I changed my resume to be experience vs projects over work vs ‘personal’ (which could be undermining if one has significant project experience), where the experiences have multiple strong points and the projects are short descriptions. Take account importance of each item to you and recency for order. Millions of downloads is a great metric (github stars lingo is ‘meh)
Assuming you have put lot of commitment or hard work in it maybe there’s more to talk about :p. I personally have personal projects I rate higher than previous employment experience so this isn’t applicable to everyone.