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0 pointsimglorp7y ago0 comments

Not a marketing person, but there also has to be value in the lowest possible bar to begin participating, and then a higher one later to increase engagement with public price menus. "Call now for sales pitch" is not that: it means secret deals and whatever they can haggle out of you.

Look, even this dinosaur got it right: https://azure.microsoft.com/en-us/pricing/details/api-manage...

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jnaddef7y ago

You are absolutely right, there is actually a whole panel of different techniques that aim at getting you accept offers you would not accept straight on.

I believe as a consumer it is important to be aware of those different manipulation techniques so you can step back and take a rational decision.

For example in case of call for sale, it should trigger an alarm telling you to walk away. If you have a high interest in the product and want to call anyway, make sure to know what price you are willing to pay BEFORE calling and do not commit to anything during the call.

WJW7y ago

TBH though:

- You are WAY underestimating modern Microsoft, they may be a dinosaur in that they are a relatively old company but they are definitely still one of the bigger predators around.

- Not every business has the same target audience. Some companies desire "everyone" and will make the barrier as low as possible; some companies will purposely target only those customers with the money and commitment to call a sales team and will not make the effort to support customers who are not worth the attention.

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