if Netflix were smart they'd try to push a network package deal -- where you can signup for disney, hbo, amazon, through netflix and they take $2 or something off each subscription as incentive, users get single billing for all streaming, you'd pay the normal price or maybe get $5 off if you buy all networks for like $50 or $60. disney, hbo, amazon still get their $$ but Netflix makes some off the top, could be all the providers network and create the same deal for each other, but whoever sells & bills the packaged deal gets the extra $2-3 kickbacks.