Informed consumers
Consumers can absolutely that.
I certainly have.
If you're screaming in my face and hurrying me along to pull out my wallet and buy something ASAP, 99 times out of 100 it's a scam.
Maybe informed lenders is a solution, though.
This is my problem. It is not reasonable to expect a purchase of a product online to be a gamble, a risk that you will get nothing in exchange for your money. No matter whether they're internet based, no matter how old they are, if a company offers a product for sale, it should not be "risky" to purchase it.
The comment I replied to said we shouldn't burden the courts with taking the people behind such companies to task. But if we don't, there's nothing stopping them from doing it again and again.