I drew inspiration solely from playing along (and doing well) as I watched last night, thus I didn't really consider the potential "studio participant" outcomes.
I'm sure it might give my product moderately more longevity if Ken or Brad win, but the net benefit would likely be negligible given that there is virtually no investment (nor profit) in the product. The good news, of course, is that the inverse is true as well.
Thanks for the response!