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0 pointsmichaelbuckbee6y ago0 comments

I'm friends with a top course creator on Udemy and the info density issue is caused by the buying habits of users.

- Most buy based on sales (at a crazy discount), ASP is ~$10 off his ostensibly several hundred dollar course

- Most 95%+ never even _open_ the course

- Of the remainder it's about .25% that "finish" the course in any meaningful way

- Most people buying the courses are aspirational about it ("Yeah I should know about that") and aren't making a detailed analysis of the materials

- Most people buy on _length_ - that they'll look at two courses on the same topic and take the one that is longer and/or has more modules or chapters

- Udemy has a new program for enterprises that pays based on minutes/month of content consumed.

Should be noted this is a highly technical course aimed at developers/devops (situation might be different for guitar lessons).

0 comments

ghaff6y ago

>Udemy has a new program for enterprises that pays based on minutes/month of content consumed.

LinkedIn has something similar with what used to be Lynda. (Not sure what the payment scheme looks like.) I imagine this sort of thing is fairly common. Corporations have a relatively modest set of online courses they create (or have created) on topics specifically relevant to their products/market and they want to fill out their training catalog with a lot of general and relatively low cost material.

rumanator6y ago

> Of the remainder it's about .25% that "finish" the course in any meaningful way

Some users don't pay for courses to "finish" them, but to check key lessons and refer to them when needed. Personally I've paid for a few MOOCs just to routinely watch/listen some parts, skip a bunch of lessons, and listen others passively.

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