Publishing something that goes against the grain means a lot more scrutiny on your work and bigger humiliation for any mistakes made. If you're publishing against the grain, you have to double triple check every single detail to make sure it's all iron-clad. This costs a lot of additional time and money. When publishing research that preaches to the choir, no such considerations are required.

In an ideal world, publishing against the grain should be encouraged and there should be no extra reputational penalty for getting caught with errors in that type of research (heaps of errors go unnoticed in mainstream papers, even popular ones). But that's not how it works sadly.