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0 pointscode4tee5y ago0 comments

How does that pair off against the reports that YouTube channels are seeing their ad earnings cut in half as digital ad spend drops?

Don’t doubt there are companies going against the tide but seems clear as spend has declined. Clearly an opportunity to get good rates for those looking to spend.

0 comments

kenhwang5y ago

Google's advertising focuses heavily on ROI/CTR metrics min-maxing and for the most part, well timed and targeted ads. That's not what companies seem to care about right now. Everyone is running feel-good awareness campaigns.

If I had to guess, Facebook/Instagram/Twitter/Snapchat will come out of this better than Google would.

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0 pointscode4tee5y ago0 comments

How does that pair off against the reports that YouTube channels are seeing their ad earnings cut in half as digital ad spend drops?

Don’t doubt there are companies going against the tide but seems clear as spend has declined. Clearly an opportunity to get good rates for those looking to spend.

0 comments

kenhwang5y ago

If I had to guess, Facebook/Instagram/Twitter/Snapchat will come out of this better than Google would.

j / k navigate · click thread line to collapse