That the position the student is asked to assume is a bit uncomfortable is very likely part of the point. Seeing what they make of it—the tone, the message, what they choose to add or leave out, how and whether they fill in the gaps in the prompt WRT the events, circumstances, the state of mind of the prime minister, the mood of the people, and so on, which are numerous, how and whether they balance all this with the particular limitations and goals of the message itself, or hell, whether they reject the prompt and walk out in a huff (bad) or do something else by ignoring all or part of the prompt and its explicit and implied constraints (potentially very good if done just right)—can all be useful, and in ways "craft a message about how awful this was and why it should never happen again" wouldn't be.