Before the elections, when Putin thought that Trump would lose, and influence campaigns were designed to promote him as a detractor and divider, calling out the rigged elections and the deep state swamp. With Roger Stone laundering Russian "opposition research", like he did with Wikileaks, at that time a front for Russian intelligence.
4Chan has been very involved with these intelligence ARGs since after Project Chanology. Pedowood morphed into Pizzagate. "Seth Rich murder" was pushed hard on 4Chan, to detract from the fact that the Russians hacked the democrats. And it works: Instead of being insulted and angry that a foreign nation state so polutes the brains of your country and riles up the population to the level of riots and extreme polarization, some like to think that Hillary had Seth Rich assassinated for leaking. With so much smoke, who knows what to think? All the while you see artificial KONY2012-style meme campaigns accusing Mueller of being a deep state fixer, synced on Twitter, Facebook, and 4chan.