To piggyback on this question, I am also curious - would Optimizely choose to go this Enterprise sales route if it weren't for their sky high valuation back in the day. How much of this change was driven by the customers' need vs. a perceived opportunity to grow the company?
You know the answer to this question. Rationalizations may have included lines like “pivoting to enterprise will help us help even more customers” but it’s all about growth and TAM.
