Or more recently, when Facebook bought Oculus for $2 Billion, did you expect Facebook to betraying the customer's trust and start pushing Facebook logins?
The Oculus / Facebook login thin just happened weeks ago. Companies betraying the promises they made to their core audience is like... bread-and-butter at this point (and seems to almost always happen after an acquisition play). We know Facebook's modus operandi, and even if its worse for Oculus, we know that Facebook will do what Facebook does.
Similarly, we know NVidia's modus operandi. NVidia is trying to make a datacenter play and create a vertical company for high-end supercomputers. Such a strategy means that NVidia will NOT play nice with their rivals: Intel or AMD. (And the Mellanox acquisition is just icing on the cake now).
NVidia will absolutely leverage ARM to gain dominance in the datacenter. That's the entire point of this purchase.
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There's a story about scorpions and swimming with one on your back. I'm sure you've heard of it before. Just because its necessary for the scorpion's survival doesn't mean it is safe to trust the scorpion.