So they redirected me to the Dutch version because I'm in a nominally Dutch-speaking region, and I had no option to get it in English. I had to go with half-translated French until I noticed that I could replace the "fr" in the URL with "en", and actually get to an English-language website.
The region-based redirection was annoying enough, and the half-assed translation job was expected, but not even providing an easy way to get back to English is really idiotic.
I still wish I had some kind of system that would automatically use a connection in the right country for geoblocked content. For now I just use SSH proxies to (my own) strategically located servers combined with Firefox Containers and Container Proxies, but it's all manual.