Quite the premium Peloton owners are paying in aggregate to subsidize that zero interest rate through merchant fees to Affirm. Peloton gets to immediately recognize the revenue of the sale (versus them carrying the debt themselves), and Affirm gets to show quality vintage from price insensitive prime borrowers.

I am curious, did you end up paying the sticker price, or did it double by the time you checked out?

I'd sold my P already, but back in the day you'd go in, and it would cost 1800 or something, but then you add a (mandatory) subscription cost, (mandatory) delivery and assembly fee, and of course a pair of shoes and a matt, and now you've got yourself an indoor bike for 3k.

I wonder if it's still the same.