Most importantly it gets you SSO on basic plans for any SaaS. Big companies using Okta or something have to pay for all those Enterprise plans just for that.
Yep, saves a lot of annoyance having to keep track of a bunch of logins across SaaSs especially when you need to revoke access when someone leaves, so instead of having to go to all the various services individually to deactivate the accounts, you can just deactivate their Google account or revoke its access to those services.
