It is all about talent retention. Up until early 2000, Canadian tech salaries at least somewhat kept pace with US salaries, albeit 20-30% lower.
After the dot com crash, however, for some god-forsaken reason, the surviving tech companies decided that keeping salaries low was the new path to profitability. Every year the HR departments in Vancouver and Toronto do a hush-hush survey among each other and fix their salaries to the exact same level - maybe 2% but usually closer to 1% higher than the previous year.
The result of 20 years of this is that Canadian tech salaries have fallen ridiculously behind those of US companies, resulting in a massive brain drain to the south.
Now that Amazon, Microsoft and Google are setting up shop right here in Canada, the talent drain away from Canadian companies is only accelerating.
I have no idea what it will take to make companies realize that long term success requires retention of top talent and that that in turn requires paying competitive salaries.
The work is remote, I still live in the same place, but I've increased my income by 3x, I don't see how I could justify staying with a Canadian company.
Maybe. Canada is bringing 400,000+ new immigrants per year until 2023 for permanent residence status, most of which are skilled workers of some kind. Probably a safe bet between that those three are setting up shop here in part because they can bring in international talent into North America more easily then with the US cracking down on it's immigration policies.
No idea on what effect it will have on salaries here though.
Canada is adding > 1% of its population in immigrants every year? I am curious if that is sustainable politically and economically. I suspect this will only drive down tech wages even further and put pressure on local housing markets, utilities, healthcare and social programs.
Collusion like that would almost certainly be illegal - do you have a source for that?
If you think about it then it makes perfect sense, how else do businesses know they're offering competitive salaries, benefits, and perks?
Source: I consulted for a company that does these surveys and aggregates the results.
Btw, it was also really difficult to find a primary care doctor in Vancouver at the time, when I finally found one taking patients after a while, he (an older guy who I assume just like living where he grew up) told me that the reason is that all the doctors move to the USA if they can.
"Paying salaries competitively" can also be rephrased as: "Raise as much money as you can and keep salaries on an upward trajectory". Optimising for profit is normally a good, healthy thing, but given the cheapness of capital (printing etc) sloshing about, how does one go about and build a profitable and steady company with good talent without getting yanked into this cycle?
All companies want talent, and capital has been freely available for the past 15 years in amounts previously unimaginable. It doesn't seem like there is any way to avoid this treadmill.
*Note, I am perfectly on board with paying competitive salaries, my point is that given the heavy market distortion because of all the VC money, that "competitive salary" isn't actually an accurate descriptor.
One approach might be to build a business by cleverly leveraging the value of competitively paid software engineers. You can accomplish quite a lot through focused effort. You shouldn't need fifty ICs to develop a profitable product.
Paying professionals doesn't have to come from absurdly oversized VC rounds. Sometimes it comes from steady, profitable, sustainable growth.
> *Note, I am perfectly on board with paying competitive salaries, my point is that given the heavy market distortion because of all the VC money, that "competitive salary" isn't actually an accurate descriptor.
You're right. It isn't. We should ignore the VC funded companies, and talk instead about the big players: FAANGs. That is the new definition of a competitive salary. I suspect you'll find it dwarfs that of many VC-fuelled startups.
You can be creative in the kind of perks you offer (4 hour workweek? More PTO than competitors etc). Note that there is some evidence to show that shorter work week may even result in better productivity.
Also - the USD varies at 1 to 1.5 CDN that has tremendous comparable effects.
The 'reason' is that a vastly disproportionate amount of the surpluses go to the winners.
'2cnd place is for chumps' - at least in the context of 'winner takes all' games.
Everywhere outside of the Valley is 'second place' and it's going to be hard to compete otherwise.
Another way of looking at it:
The market does not want Canada to be 1st place.
Canada is literally designing itself in every way to be a 'suburb' (i.e. as 'second place' country) - no specific identity (i.e. Post-Nation-Nation), high basic standard of living, high levels of material consumption, but no innovation, leadership or otherwise. The 'town square' is a shopping mall full of products and services designed elsewhere.
In crude market terms it's 'more efficient' to close the local coffee shop, put up a Starbucks and have workers take marching orders from Seattle where they can concentrate Product Innovation and R&D.
Canada used to have a few automakers - but with 'consolidation' they were all bought by US firms - which in raw market terms, makes some sense.
The same would happen to all protected industries: Bell/Telus, CTV/Global, CIBC/BMO - all of it them be snapped up instantly if they were not protected.
It doesn't matter if AT&T/Verizon are 'well managed' or 'poorly managed' relative to Bell/Telus - the fact is they are 15x bigger and that's that. 'Headquarters' will be in Virginia, not Toronto. And that's where the surpluses will go.
Canada brings in tons of 'educated workers' and then sends the best and brightest of them right away to the US (I've seen this happen time and time again). Who can blame anyone with 'no ties' to Canada moving on for 2x salary? So Canada gets 'good workers' ... and the US gets 'the talent'.
An Ontario MP, trying to attract Cisco to Toronto indicated that Canadians work for less salary than Americans and that he would do everything within his power to keep it that way.
So there you have literally the leadership trying to do what they can to keep salaries low, to keep the system firmly in '2cnd place', by design.
This is the Canadian National Strategy.
If you want to do something exceptional, go to specific places in the US where systems are designed for that.
The theory being that it's better than being in a left out US state like Arkansas, West Virginia etc..
In some ways, it's commendable, because Canada relative to the world has a really high standard of living, stable 'everything', good basic rights etc.. But of course, there is not a lot meaningful to do. That's the deal.
Does that salary increase make up for the lost gov benefits (free healthcate etc?)
Sales tax is a few % points more, property tax is actually less in general for new buyers unless you've owned a place for +15 years in CA.
You don't get a mortgage interest tax deduction, but you have an UNLIMITED cap gains exemption on the house you live in that you sell in Canada, while the USA has a limit.
The tax system is overall more straightforward and not a pile of fade outs and patches like the US tax system is. Compare Canadian RRSPs & TFSAs to the entire 401k, IRA, Roth IRA, mega backdoor roth 401k, etc mess that they have in the US. There isn't a penalty to withdrawing from your RRSP so there really isn't much of a loan concept for them either. I don't think something like AMT exists in Canada.
Cost of goods in Canada are overall more expensive than the USA.
Time tracking isn't inherently bad, or counterproductive, but I haven't once come across a startup that does their SR&ED reporting with an ounce of honesty. Timesheets are essentially fabricated based on either what the developers think their managers expect to see, or based on what the managers tell them to fill in, and it's entirely understandable - programming is not a job where tracking hours makes sense.
Rather than timesheets, it would make _so_ much more sense if instead, high level but detailed quarterly reports were made outlining what was completed, and if there needs to be more detail, an audit can be done. Timesheets kill productivity, motivation, and curiosity to try new things and accomplish actual research and development - what the SR&ED program is intended for. At the end of the day, it's the implementation of the program and the industry of consultants surrounding it that is flawed.
If the reporting was crazy burdensome - ok - but that doesn't seem to be the case.
The article makes the impression that it's more like a 'welfar trap' type scenario.
In my view, it's just not relevant, the money just doesn't matter that much. Good projects tend to get funded.
> That’s part of why I think that if any city in Canada has the potential to actually develop a Bay Area grade startup scene (smaller, sure, but actually the real thing), it’s clearly Montreal
I would have to agree with the conclusion of this article, Montreal has:
(i) 5 universities very close to each other(i.e. 10 to 20 minutes walk from each other) + Great public transport
(ii) Lots of government subsidies for startups, on municipal, provincial and federal levels
(iii) Small tech companies and startups can afford rent downtown (or in the mile-end), where other tech companies and universities are located. (I also have a 1200sf apt downtown for 1/6th the price of SF)
(iiii) It's an amazing market where to fail quickly. Quebec is some sort of small scale self-sufficient society where you can experiment before scaling. And outsiders tend not to look at failures in the Quebec startup scene
(iiiii) It's surprisingly easy to get funding from the massive government investment funds(IQ, CDPQ, BDC), and they have been focusing more on the startup scene lately.
(iiiiii) The french Canadian "culture" tends to be bolder and more dynamic than what you would expect in the rest of Canada. Can't hurt the ecosystem if you're expected to move fast and fail quick
(iiiiiii) Move to MTL already, we want more startups!
Where are the exceptional companies employing a lot of people, doing 'important' or 'impactfull' things? Or the exits? Or even externalized value creation?
Edit: I will give an interesting answer to my own equation and that is Element AI. A ridiculous concept from a startup perspective, but very rational regional investment argument: round up the AI talent and give them something to do. In the end, they couldn't make money - but - they didn't lose money and they may have secured at least a foundational location for AI researchers to be employed in montreal, which is not nothing. It remains to be seen if it can be expanded, and if all those AI researchers will just end up moving to the US for more money.
It's a little bit like the 'Boston Dynamics' of Montreal - clearly something going on, but difficult to commercialize so it needs a massive company to see the strategic benefit. I feel the staff of Boston Dynamics will stay put though - they're not moving to Korea (i.e. new Hyundai owners) .
The provincial government can be a pain in the ass sometimes, but they tend not to mess with startups or the tech sector.
My partner is running an interior design business, she is an immigrant, does not have her citizenship/PR yet, with a mediocre french and never really had problems with discrimination or legislation. All she had to do was to make sure every written signs had a french translation somewhere on them, which is common here
And tbh we alway used english at work considering some of our team mates didn't speak french.
For each job offer I had from QC I had 3 or 4 from Toronto (which had other problems as well to be fair)
Also, Canadian startup environment is... weird? A lot of business models were castles in the air to be honest.
> 5 universities very close to each other(i.e. 10 to 20 minutes walk from each other)
Except, you know, for that minor hill between them... ;)
Quebec is weird, true, but I tend to think of the Montreal Metropolitan Area as some sort of semi independant micro state
Now, couple this with the ease at which Canadian engineers can get jobs in the US and the picture emerges, bright and clear. Any Canadian with a lot of ambition may be alienated by the relaxed culture in Canada and subsequently move to the US, further reinforcing the cultural divide.
On the other hand, Canadians (and even Americans) who are disillusioned with what they may see as an excessive ambition and a relentless focus on "growth hacking" might opt to live in Canada, also reinforcing the cultural divide.
Not everyone in the world idealizes the American tech sector as much as America thinks they do. Personally, I'm more drawn to the EU tech sector.
Finally, Canada's tech sector isn't worse somehow. Canadians are different, therefore our Canadian sector is going to be different too. Canadian tech companies ("startups" specifically) tend to be more driven by stability than generating the largest valuation possible. The author completely neglects the impact that culture has on the tech sector. This is a common mistake when comparing things between America and Canada.
If it produces viable companies, it does work (sure, it might fail to do that, but the parent haven't showed that).
Don't have to ve FAANG sized.
If anything, in my book, it's more of a societal success and healthier for them to NOT be FAANG sized - and screw the VCs.
Agreed. I question the article measure success on wether you can attract angel or other money.
How about “no thanks, we have enough money to make this thing and we really like it, we’re happy, we make enough to keep the doors open and everyone gets a paycheck and no one suffers with or from our product”, that seems like success to me. Surely we have measurements besides how many billions of dollars a company is worth?
Proudly mediocre
Did Facebook "radically changed the world for the better"?
Did Twitter?
Did Google, for that matter? Is the control it has amassed, and its imperial impact of business and ideas (and the web itself) a net positive to a good search engine and a OK email service (both of which have gotten worse over time)?
Totally agree with the second order effects of incentives and milestones.
The author seems a bit overly enamored by SV though. It's really not all its cracked up to be. Stop trying to be SV. SV has produced some truly toxic companies. The world can do much better, but they wont do it by copying what works in SV. I think Canada should just experiment more. Try different things. Have the courage to forge your own path.
seems to think Canada is on track to produce a lot of unicorns in the next few years. Seems like pretty good work for a country 1/10th the size of the US.
Chinook Therapeutics
Element AI
Repare Therapeutics
Enerkem
DalCor Pharmaceuticals
Verafin
Fusion Pharmaceuticals
Stormfiser Biogas
Hootsuite
North
Element AI was acquired by ServiceNow, North was acquired by Google. Both were widely seen to be overhyped underperformers. Element was acquired for roughly the $200M it raised in financing. North also raised about $200M over its lifetime and was reportedly acquired for around $180M. Not really value creation.Chinook Therapeutics merged with Aduro Biotech and is now headquartered in Seattle. It's publicly traded as KDNY and is worth ~831M CAD.
Hootsuite is kind of stagnant. It has been on and off being close to being worth $1B since 2014, hardly a growth story.
Verafin was purchased by NASDAQ for $2.75B. A good exit, though it took nearly 20 years to get there and now it's just another Canadian office of a US tech company.
I don't know enough about the cleantech/pharmaceutical angle, but if this list is the best we can come up with, it's far from cause for the software industry to celebrate. My feeling on articles like the one you posted is they're mostly superficial cheerleading.
From https://medium.com/@lawrencekhov/narwhals-and-unicorns-where...:
Despite investing the second most into venture capital amongst all OECD countries, Canada is producing the least amount of unicorns. Not only that, of the unicorns it produces, valuation are also the lowest amongst the group (to be fair, the sample size is tiny. Plus, Canada’s unicorns are generally really new compared to that of other countries, which may have opted to stay private for a variety of reasons). For an ecosystem that is by most metrics, really well funded and really strong, the number of narwhals and unicorns that it produces is disappointing. In terms of creating billion dollars startups, Canada is ruthlessly inefficient compared to the likes of Germany, Sweden and the United Kingdom.I work days at a job and nights and weekends on my business. The business is doing good, it’s slowly scaling, just a long slog.
In the last 10 years I worked at around 15 different places as a contractor. I met a lot of developers and tech people in general. I get the sense that people here just don’t have the motivation or ambition for business. Maybe because house prices have shot up the last few years, or because it’s the financial capital of Canada. People just want to make money (again the house, living costs, and taxes are high) or move up the ladder. Or maybe because life is comfortable so everything moves at a slower pace.
On the technology front, growing up learning about Nortel and RIM/Blackberry, I just feel like the Innovation Ecosystem is just not here compared to other places. Maybe it’s partially because Toronto Is just too conservative (eg. East Coast vs. West Coast mentality). There’s a lot of Fintech, Marketplace (Shopify), and SaaS Apps. Pretty much safe bets in terms of Businesses.
I think as a tech Founder part of your goal is to try to balance money generation with innovative ideation. Companies here adhere to money generation before innovative ideation, which results in “meh” businesses.
Being Asian I also feel disadvantaged. It’s like if I moved to Shenzen I would have an advantage because I’m westernized people there would value me more. But the grass is greener on the other side (aka. 996).
I think the Government protects businesses too much vs in the States. Seeing how there’s so many monopolies it’s hard for the small startups to rise up. Look at the telco monopolies and how verizon gets blocked into coming to Canada. Or how the marijuana LPs get a huge head start before the micro craft growers can enter, and you still need a bunch of license to grow and distribute.
It’s a comfortable life here though. I’m mainly here because of family.
My last point is that there is a big problem with startups being acquired by US companies. Tim Hortons got bought out by BK, North got bought out by Google. When I first started, this notable design company behind Medium, Teehan+Lax got bought out by Facebook.
Also, I think North got propped up by the tech media here even though their product was never good. v2 showed promise though, maybe they just burned too much VC/Angel/Grant money so they had to sell to Google.
Basically this. US tech companies are sitting on such stacks of cash seeking for avenues to expand in line with the others that most Canadian or European companies that might make it big and join them just get bought out. The alternative is not selling out and making that money in the long term which doesn't seem likely when instead of buying in that big company just forces itself into the market with it's cash and clout to destroy your margins. Oh and then there's the success-stories that don't get bought out but just move to san francisco for the infrastructure or money and partnerships like gitlab, etc Without some kind of protectionism on this front it won't change either.
I read somewhere that the sale price of Canadian companies to US companies notoriously low.
One thing to note is that I think the parent company for Tim Horton's is now based in Toronto, albeit majority owned by a Brazilian company.
So glad to read this. The author wrote a story some months ago about the reason SV angel works is because it's part of the social signalling for wealthy people. You make money, you show you can do it again, and that's what makes you a player. In Toronto, it's different.There are excellent global tech companies in Canada (Ubisoft, EcoBee, Shopify, Pornhub, etc.), but like everywhere, excellence is exceptional.
It's the "why is this weird? Oh, because they had to write around this condition of their granting agency." The US has tons of public funding as well, but much of it is defence driven, which has more general reusable business applicability than say, "culture," driven. Not sure what the solutions are, but something we should put words to as that weirdness has been a ceiling on growth and opportunity here for a couple of decades.
If you have any hope of succeeding, you need to eventually fill all those positions with experienced hires. Where are all the experienced tech workers? They’re in the already established tech hubs. How do you get those experienced tech workers to move to your aspiring tech hub? I don’t know, but certainly not with lower salaries and skimpy benefits. I don’t think I would leave SF to work at a startup in Toronto, or, let’s say Houston, where I couldn’t be confident that the company would be able to fill all the other roles it needs to to succeed.
Instead, we have a lot of SF (and other prominent geo) companies moving their ops here because we have lower cost of living and lower tax rates (though our top bracket just took a big step up due to 208) and a decent talent pool.
And while there have been a few incubators and such and there's a feel good startup community in YesPHX, there isn't any real circulating _money_ here. The uber wealth in this state is concentrated in old money forms like real estate and healthcare and conservative family offices and Bruce Halle's tire money and whatever the hell Bob Parsons is up to, but we lack that interconnected network of IPO-30-and-40-something-millionaires-willing-to-throw-down. We don't have anything resembling that.
From what I've heard, SLC is doing better on this front and beating us at a game we should be winning, but no one stays here after they make success, no one rich enough to matter is willing to splash out any real money themselves, and it ends up being a self-fulfilling, far too conservative environment for startup investment.
That being said, there are definitely some great startups still trying to make a go of it here. And per Gregslist & Crunchbase, we have over 300 startups here, with over 100 of them VC funded. And you'll see successes come out of here: InfusionSoft, CampusLogic, and sure a bunch of others... but nothing quite like a mega IPO, and nothing that feeds enough capital back into a huge pool of newly minted moneyed people ready to pay it forward into the next cohort. That ecosystem is damn hard to build up, it turns out.
It's extremely frustrating when you see a punt like Element AI get 20 million from the government, despite not having any product direction or seemingly any idea what to do with that money. It feels like people are rewarded for navigating the bureaucracy rather than actual startup success.
Also startups here (such as ElementAI) tend to screw over their employees with their stock options. I feel like here you get all the bells and whistles working at startups without the potential exit rewards - except for Shopify of course, their employees must all be super happy :)
The motto of the US govt. is “Life, Liberty and the pursuit of happiness.” Contrast that to the Canadian motto of “Peace, order and good government.” The rest flows from this difference in perspectives.
As for Montreal being a tech hub? Blech. The city is covertly racist to anyone who is not French Canadian. Death by a thousand cuts.
1) Although it may be impossible ... you might need 'more data' to prove your point and
2) "SR&ED forces you to play finite games, because it forces you to articulate what you’re spending this money on. And so you have to justify, at the very least, what problem you are solving and what specific steps you are taking to solve it. You enter the world of problem definition, where building your startup becomes Serious Work, with official time sheets and government forms. "
I think is just straight up wrong.
Not only is focusing in the problem just fine, it's actually probably a healthy thing.
The 'real answer' to these credits is that they are probably not needed, a 'good startup' should just be able to fund itself.
But the fact that forms and some degree of problem statement are required is not the problem.
I'm really puzzled by that statement. I don't see Quebec as having anything particularly different from other provinces that is harmful to startups. French? Everybody in Montreal speaks English anyway, and developing i18n software is super-trivial if you do it from the start; not something that would impact startup velocity in any meaningful way.
Or was this meant the other way around? That Quebec founders are disadvantaged in the same way that black and female founders are disadvantaged in SV?
I haven't seen anything to suggest that Quebecois are disadvantaged, maybe except for the fact that anglo VCs will mainly try and fund anglo startups? Being bilingual is a big perk in Canada, so many from Montreal might have a leg up in that sense. But I could be wrong though.
They all seemed to just be jumping from accelerator to accelerator. Does that happen in the USA? Do you go somewhere else after Y Combinator?
Sounds nice...
> The problem with SR&ED credits, honestly through no fault of their own, is that you have to say what you’re doing with them.
That's not true. The SR&ED program is retrospective. It's an earned grant. If your company does real scientific or technological research you get a portion of the salaries and overhead back after you already did the research. And a small portion of consultant or contractor fees as well.
It's true that you can have your project span multiple years, but at the end of each year a new report is written with the chief technical and scientific uncertainties that were encountered and how they were addressed. I've written multiple, funded claims for my own business and for others with Paul Vice from GetGrants in Toronto. None of my claims to date have been rejected or failed to survive an audit. It pays to have professional help with these so you don't waste time doing unnecessary, distracting work. They can be assembled by the natural exhaust of real research, like Git commit logs or project plans.
> To be clear: I am not saying there are no individual success stories of Canadian startups, or that there are no good angel investors or VCs here, or that there are no individual instances of things going right.
Well, you kinda are though. Most American companies don't raise rounds in 72 hours. Even ones that go through YC sometimes fail to raise for months. It's true that it's slower here, but there are some good angels like Andrew Peek or David Crow, both of whom have invested in a company of mine. One private angel invested $50k in less than a day of thinking about it.
Also, on the topic of individual success stories: We have RIM, Shopify, and plenty of successful financial services startups. We're one tenth the size of America, we're not going to be unleashing Facebooks or Googles every couple years.
> Including salaries, which is helpful if you’re staffing entry level positions but a huge problem when you’re trying to recruit experienced managers & senior talent.
I completely agree. But there is a reason why salaries are lower here in Canada. Most of our workers don't work as hard and they don't have to worry about healthcare costs. There is less of a culture of brashness here and, subsequently, our startup scene looks different. We make less, true, but we see our families more. I'd rather have it this way, and if you're really good smart companies pay out big anyway.
Anyway, thanks for writing the article I hope you take these comments well.
I appreciate that you wrote such an otherwise thoughtful post. But as a founder, I think this may be a blind spot for you.
Most SV tech employees also don't have to worry about healthcare costs in any meaningful way. At every company I've worked at in the Bay Area, I've only done more than the standard 40 hours/week when I was chasing a big promotion. Or doing something I was especially excited about. And I've done OK in my career so far - I'm quite satisfied.
Whereas the salaries at most startup-y tech companies are laughable in Toronto or Vancouver compared to the housing costs (one Vancouver company seriously quoted me CAD 80k for a frontend role slinging React code 2 years ago).
The big companies in the Bay Area pay 3x the average Toronto startup. I promise you they aren't working 120 hour weeks, and I'm sure your employees aren't working 13 hour weeks.
I know Americans that worry about healthcare costs even if they have healthcare insurance, but now that I think of it, very few are from California so perhaps the laws or norms are different there.
Also, the big companies in the Bay Area aren't really what I'm talking about. Google tried to recruit me almost a decade ago and I turned them down. I don't want to be a cog in a machine that big. I'm comparing your typical 50 person startup to a typical 50 person startup in Canada. The salaries are about the same, but in their respective currencies. I could make $200k USD in America or I could make $200 CAD in Toronto. Shrug.
Thanks for the response.
Wage stagnation is a big issue in canada, probably is for the rest of the USA too.
The same phenomenon he describes where liquidity events propagate the cycle of early movers becoming angels could easily take place on a larger scale where an exodus of "good" angels from SF seeking value in other markets disseminates this model and evens it out a bit. This could also dampen some of the externalities created by this feverish form of capitalism i.e. ludicrous real estate prices, crushing income inequality, etc.
Of course this would take some rather weighty exogenous event taking place to make either SF or the US unattractive locations to start a business.