But you trust yourself so much that "advertising DOES work on me, but only insomuch as it alerts me to potential things"
That sounds a bit contradictory to me. (I think I could describe myself somewhat like you did in the latter part, and I still have absolutely no illusions that ads would not be able to get me. So I just actively try to avoid them. And I do not need or want anyone to alert me on potential things. Even further, I try to live by the principle of never, ever making any kind of commercial transaction with anyone where I have not been the intiator of the communication.)