I expect that tonight (or less possible in a few days) public broadcaster TVP in its pre-prime time Wiadomości news service at 19:30 will announce that "the cruel non-Polish media refuse to help millions of citizens in this hard pandemic time by refusing paying important new tax". The news service is ridiculed for their headline bars that just scream with old communistic Polish People's Republic propaganda language.
The main political aspect aside, I can hardly sympathize with media operating on the Internet seeing how much data they're harvesting from us - there's no site that wouldn't be infested with tracking. Some outlets shamelessly drop ads disguised as news articles or are lazy enough to just copy article that was already copied somewhere by same subsidiary and pretend it's well-sourced. I don't have to add that quality of content is quite poor in majority but that happens everywhere within online journalism nowadays. Back few years ago there was this cross-publisher's project of payments system that aimed at monetizing content produced by outlets with slogan "do you value a good online journalism?" (shortly become a meme itself) but it hardly get traction; some news sites are still using it but it already become forgotten.
1. through advertisements of national companies put in selected media outlets
2. through direct ownership. The largest national company - Orlen - purchased a large set of local publishers "Polska Press".
Effectively, the new tax will be a burden only to the media that do not support the government.