As someone who routinely sets meetings for people in multiple timezones, let me say this isn't confusing.
All the calendaring tools I use or am aware of, at this point, keep up with time zone correctly (or have so far). I set the meeting for, say, 10 CST, and it's clear to my colleagues in Seattle that it will be 8 for them, just as it's clear for my coworkers in DC that it'll be 11.