Yes they were annoying to me, and that's why I remembered them.
Upvotes might not mean much, maybe other information addicts saw a dense page and "ooh, endorphins, upvote".
After a certain point it just got exhausting to follow. Reading is simple, but looking at images so I can agree with the conlusion he made tasks the brain.
Oh, the moat article even has footnotes that scrolls to the end of the page and you then have to click back... god damn, how!!!
If he was in a conference room presenting a slideshow (each image being a slide), how long would his presentation be? At what point does he lose the majority of the audience? At least with slides people usually point out what they want you to pay attention to, and they don't do 7 slides of examples for one point (like the "look, Google Maps has outlines of buildings!" in the moat article).