But 'everyone' wants to be a hacker these days too. Read the top left corner of this website. We fought for a decade to redefine the word in the eyes of the public, and yet its quickly become defined as most any person interested in startup culture.
Loads of people want to be hackers, but that doesn't mean it's something Respectible Society would aspire to. Can you see a politican at a "Hacker Pride" event, or talking about how great hackers (not geeks, hackers) are?
The vast majority of people don't think "person interested in startup culture" when they hear the word hacker. In the eyes of the public, a hacker is someone who breaks into websites or writes viruses.