I guess I am more disappointed by their lack of self-awareness and tendency to hype up really small things. Removing headphone jack, choosing lightning cable instead of usb-c, removal of fingerprint sensor in favor of much inferior face ID and largely incremental updates to iPhones over the past few years, I am not sure they are the same company they once were. I feel quite uncomfortable watching their keynotes loaded with hyperbole.
They keynotes are giant ads for their products, so of course they’re loaded with marketing hyperbole. Every company says those kinds of things about their products!
Now you’re jumping from Apple not doing anything new in 10 years to a huge number of changes and developments Apple made over the last 10 years. Which is it?
