> The reason this happens is because the Google result shows my words in the excerpt, but when I click in, there's zero percent of the content to be found.
I’ve seen this too, but I’ve always assumed it has to do with meta tags or something.
No, it's due to illegal SEO practices where they serve Googlebot a plate of GPT3 meets keyword spam, and then serve you a page full of advertising and phishing links.
I've been wondering for a long time what's been going on. This makes a lot of sense!
So if the User Agent is Google, the website produces relevant-sounding content with no JavaScript spam? I never realized GPT-3 could be used for this. The next time I see a bait-and-switch website in my search, I'll try changing my User Agent to Google.
GPT3-alike, not GPT3 specifically. Google’s bot can’t detect when it’s being fed plausible gibberish, or worse, stolen content with random keywords injected. I’m very curious if your Googlebot surfing comes up with any interesting outcomes!