The guy that needs MS Exchange is actually a niche market (hard to believe). It’s that click wheel that brought in everybody in the world. Your mother isn’t going to figure out those Creative/Rio MP3 players from the early 2000s.

This honestly takes incredible faith in what you think is cool. I’m not good at because I usually go ‘eh, this is my thing that I’m into, and you won’t get it’. But these people don’t think like that, they go out of their way to show you why it’s cool, in whatever way possible. They are literally trying to reach people.