People get emotional and re-share pictures and videos more than text.

A photoshop of a politician doing something they never did or a deepfake of them saying something they never said is a lot more infectious than a mere written claim of the same thing.

It's only cencorship if they prevented that and NOT also your clearly virtuous and harmless pet video.

If the entire MO of this is to be “uncensorable,” and “undeplatformable”, I don’t think there will be too many ordinary dog photos. Clearly this will be a place for fringe elements who otherwise are getting kicked off bigger platforms, and somehow don’t want to use the existing alt platforms.