Hugo is a static site generator, it's like jekyll or pelican.
I was more thinking if you want to build an interactive site, what is the go to Go web framework?
Along the same lines with the Wordpress example, I'd choose Ghost for that as I come from the JS end of the spectrum also. I wonder what the Go based options are here? If I ran a Go shop I'd probably lean towards that (unless, of course, they're all horrible :)