This has come up here a bunch of times (we do a lot of work in Rust). I've been a little skeptical that Rust is a win here, for basically the reason I gave upthread: you can't really do much with Rust in eBPF, because the verifier won't let you; it seems to me like you'd be writing a dialect of Rust-shaped C. But we did a recent work sample challenge for Rust candidates that included an eBPF component, and a couple good submissions used Rust eBPF, so maybe I'm wrong about that.
I'm also biased because I love writing C code (I know, both viscerally and intellectually, that I should virtually never do so; eBPF is the one sane exception!)