Not "anyone", but probably most newcomers to the industry. Since they are simply not exposed to the non-cloud ways of setting up infra.
On ever AWS/cloud post here the first comment is usually rent dedicated boxes from Hetzner (or whomever) and you can cut your costs. (And especially now with k8s it is really really easy to have something sane on bare-ish metal.)
But at the same time what "cloud" gives to people is 20+ PoPs around the world. Basically giant hosting companies, with an endless list of bells and whistles.