Like the hilarious thing about Facebook and Data Science is that the term was invented there, and they needed to retitle all of their analysts (like Product Data Science) as they couldn't hire any analytical people with an analyst title in SV (or so I have been told).
Like, data science was defined back in the days as a social science PhD who could run experiments and write MapReduce jobs. I'm pretty sure that most people would disagree with this definition these days.