It may look dangerous, but (except for very rare exceptions) it's just a fun day out.
http://www.latimes.com/news/nationworld/nation/la-na-air-sho...
I think after that crash aircraft were banned from flying towards or over spectators the planes had to fly parallel or away from the crowd.
I would think that going somewhere where you know you will be in close proximity to aircraft performing advanced stunts is one of the riskier places most people decide to go, even if the actual fatality rate is pretty low.
If there's very rarely any fatalities, or even injuries, amongst the millions of people who go to airshows every year (the attendance at EAA AirVenture Oshkosh is around 800,000 every year for example, and Paris Airshow is around 350,000 people, plus the hundreds if not thousands of airshows like this one in Reno), how is it particularly risky?