Source?

> people should learn to trust trusted entities

When advertising corrupts the market there is no such thing as trusted entities. Find me a modern, 4K HDR TV that doesn't have advertising or advertising-related data collection in a big-box store without going for niche options such as professional digital-signage displays.

> Government intervention is unnecessary.

Companies who had their computers ransomwared would disagree, and so will consumers who had their payment details compromised or sensitive pictures disclosed. I wonder, in your mind, where do you draw the line? Violence? You could argue violence also doesn't need to be outlawed and it's up to everyone to build their houses like bunkers, always wear armor, drive a tank and carry guns to defend themselves.