Area code was likely all the same, maybe 2-3 tops, and associated both with the following exchange and geography, and used extensively.
Exchange, also likely all the same, maybe 6 at most, and again likely associated with geography.
The average person doesn't even have ten good friends, much less a need to memorize dozens of phone numbers. They would buy address books / contact books to write down dozens of numbers, not memorize numbers they very rarely use.