Yes, its similar path that I am taking (while leading BI in my org.)
Having first sights of self-service from analysis perspective is super easy thanks to tools like metabase.
For bringing data in, thats completely different story, especially in non-tech organizations.
The gap between how power user from specific department and somebody from my team brings and transforms data is still too big and somehow hard to enforce (following naming conventions, keeping same data formats for same columns, lowercasing certain columns, so joins are done correctly...).
They usually have their "playground schemas" they use, but its very far from saying that they "own" data quality there.